Project Description
Tools:
Adobe Photoshop
Adobe Illustrator
Adobe XD
2022
I was responsible for the crafting the transformation of Classic Oils into Motor Spirit, exemplifying a comprehensive approach to brand identity and website design. Previously known as Classic Oils, they sold classic car oils, lubricants and accessories. In the discovery process I identified the unique characteristics of the company and pinpointed the specific customer base they cater to. The solution I crafted aimed to position their brand as the central hub of their community, solidifying their identity in the market. This project stands as a testament to my ability to navigate brand transformations and deliver impactful results.